HDCAM video tape recorder with CineAlta record feature

Sony recognises that your needs as a programme maker will vary depending upon the type of programme being made. This has driven the development of a multi-format high definition product offering, including HDV for entry-level HD operation, HDCAM for mainstream and prestige productions and HDCAM SR for productions where only the ultimate quality will suffice.

HDCAM has long been associated with the creation of the most prestigious movies, commercials and television programmes. The recent expansion of the HDCAM product line up has transformed the economics of HD for mainstream television production, with models such as the HDW-730S HDCAM camcorder making HD acquisition accessible to those working on standard definition budgets. And this expansion now continues with the addition of the even more affordable HDW-1800 VTR to the HDCAM line-up.